Belén commissioned us to design a planner with her own system of twelve techniques. A piece that helps the organization and increase productivity effectively.
ServiceEditorial design & Art direction
SectorFashion & lifestyle
TeamBalamoda & Estudio con-tacto
From a very worked brief, we designed the first physical piece of the blogger Belén Canalejo; A very intuitive and cheerful planner.
It had to have a very well organized structure and at the same time be a very practical & usefull tool in your day to day.
Her lifestyle was pure inspiration as a starting point for designing the planner.